This will reflect new change of market when they come and datsun cheap car called by Go come to the real world.
Charlos Ghosn, CEO of Nissan Motor Corporation, formally introduced the Datsun cheap car Go as a sign of resurrection, in Gurgaon, India, this afternoon (15/7). Figure as a city car show different dynamic design with sharp lines in the body curve.
Although datsun cheap car Go is priced at 400,000 rupees, but the interior design looks cheap and is not competitive with its rivals, even with his own brother, the Nissan March.
Datsun face, 5-door hatchback has been waiting for a lot of people, eventually a few minutes ago is shown by the boss of Nissan, Infiniti and Datsun, Carlos Ghosn in India. The first model is named "Go" will come with the system that can infotaiment dikoneksiskan to the iPhone, according to the lifestyle of today's children is easy.
Today (15/7), Datsun born again marked by the launch of its first car, the Datsun Go, in India. The procession made directly president and CEO of Nissan Motor Co.. Ltd. Carlos Ghosn. This is a public-awaited compact hatchback world brings big name Datsun.
Overview Ghosn said that the car uses a 1,200 cc engine that is very affordable and comfortable. "The target is young people and new families who want all his dreams come true," he said.
Datsun GO became part of the new chapter trip Datsun brand vacuum that has been 32 years in the automotive world. Five-door hatchback is expected to be the backbone of a new Nissan in countries with rapidly growing markets, such as India, Indonesia, Russia, and South Africa.
In launching the first baby born in Gurgaon, India, (15/7), President and CEO of Nissan Motor Co. Ltd Carlos Ghosn said that this brand will play an important role with weapons "Nissan Power 88", the medium-term target strategies Nissan wants to annex 8 percent share of the world market in 2016.
"The ability to buy a car at an affordable price level is quite promising. In Russia reached 280 cars per 1,000 people. Then South Africa 160 cars per 1,000 people, Indonesia 70 cars per 1,000 people, and India 15 cars per 1,000 people. This is an important reason for our Datsun regenerates, "said Ghosn in his presentation.
In India, Go will be a booster Datsun Nissan in its ambition to gain market share 10 percent (currently stands at 1.2 percent). "We will add to the ranks of up to 10 new models (Nissan and Datsun), assuming market in India to reach 4 million units in 2016," said Ghosn again.
DAT-Sun
With the tagline DAT (Dream, Access, Trust), Datsun shows that more and more people want to achieve their dreams with his favorite car. Ghosn stressed, dream (dream) it should be realized through special access (access), which is a car that can be trusted (trust). Course at an affordable price.
Ghosn also revealed DAT acronym expansion, which can be interpreted as a Durable, Attractive, Trustworthy. That car than to be believed, should also attractive in terms of shape / model, is also resilient.
In the end, appear the words "sun" that complements a Datsun DAT. It means that the three elements mentioned above, figured someone would reach the sun (catch te sun), which means to achieve their dreams. Of course, not only the dream of people who ride them, but also dream Nissan become an increasingly reliable brand.
