1/9/12

the work of designers in the design studio

SHANGHAI, - GM wants a new vehicle design facility in Shanghai can also open up access to key world markets. China creates diverse geographic mobility needs which vary from one region to another. "It is logical to think the discovery here can match the other regions that have similar characteristics and behavior," said Gaowa.

Today, the work of designers in the design studio GM-SAIC Shanghai Pan Asia Technical Automotive Center, which already operates first, already applied to the interior of the Buick LaCrosse is manufactured both in China and the United States. In South Korea, these products are marketed using the name Alpheon.

General Motors' commitment to make China a major car market continues to be proven. Having founded the design studio in Shanghai, now branded as "America" It takes labor, talented young designers to manage the local Chinese.

GM Design Studio planned to start operating in July 2012 with the latest facilities Advanced Technical Center (Technical Development Center). Director of GM Design Studio Gaowa Wulin said, "We are looking for individuals who have a passion and exceptional talent in terms of car design and those who dare to go against the flow."

Described, since September 2011, he continued to hunt for talented young people from schools and universities design in Beijing, Guangzhou, Hong Kong, Detroit and Los Angeles. Gaowa confirmed, the search still continues! This short-haired woman added, the design studio in China to be the most important locations for the boundaries of all markets in the world. That is, products that are created in this location will be global, not just for the China market.



"Demand for cars in China continues to grow, our success here is very critical. We need to monitor and assess what kind of behavior, needs and desires of the people of China, so we can create the right product to market," continued Gaowa.